Eastman Kodak’s origins rest with Eastman Dry Plate Company, founded by inventor George Eastman and businessman Henry Strong in 1881. The Eastman Dry Plate Company was responsible for the first cameras suitable for nonexpert use, such as the Brownie and Instamatic. The Kodak company attained its name from the first simple roll film cameras produced by Eastman Dry Plate Company, known as the “Kodak” in its product line. The Kodak company remains the largest supplier of films in the world, both for the amateur and professional markets. It has also diversified into various other imaging-related industries (such as medical imaging), and continues to work at gaining a stronger foothold in the fields of digital photography and imagery.
Asked about the name “Kodak”, George Eastman replied, “Philologically, the word Kodak is as meaningless as a child’s first ‘goo’terse, abrupt to the point of rudeness, literally bitten off by firm and unyielding consonants at both ends, it snaps like a camera shutter in your face. What more would one ask!”
David Houston, inventor of many patents bought by George Eastman, lived in North Dakota and may have suggested the word “Nodak” to Eastman.
The camera proved such an enormous success that the word Kodak was incorporated into the company name.
