Paramount Pictures Inc. can trace its beginnings to the creation in May, 1912, of the Famous Players Film Company. Founder Adolph Zukor, who had been an early investor in nickelodeons, saw that movies appealed mainly to working-class immigrants. With partners Daniel Frohman and Charles Frohman he planned to offer feature-length films that would appeal to the middle class by featuring the leading theatrical players of the time. By mid-1913, Famous Players had completed five films, and Zukor was on his way to success.
That same year, another aspiring producer, Jesse L. Lasky, opened his Lasky Feature Play Company with money borrowed from his brother-in-law, Samuel Goldfish (later to be known as Samuel Goldwyn.) As their first employee, the Lasky company hired a stage director with no film experience, Cecil B. DeMille, who would find a suitable location site in Hollywood, near Los Angeles, for his first film, The Squaw Man.
Beginning in 1914, both Lasky and Famous Players released their films through a start-up company, Paramount Pictures. Organized early that year by a Utah theater owner, W. W. Hodkinson, who had bought and merged several smaller firms, Paramount was the first successful nation-wide distributor. Until this time films were sold on a state-wide or regional basis; not only was this inefficient, but it had proved costly to film producers.
